Marketing tips

Marketing with an easy ask... for once

Your most effective marketing channel are your existing supporters, get them to promote the raffle by email, twitter, blogs, Facebook updates at the coffee at work...

Send your supporters an email asking them to buy a ticket and to promote the raffle virally to their address book. Why not add a signature to the bottom of all you emails and ask your supporters to do the same. Include a link to the prize with a support us message.

Site promotion

Have your own website? Rogavi will provide marketing materials, banners and prize widgets that you can use on your own web pages. If you have a news section don't forget to update your news when you add a new raffles and have a new winner. Great content for your supporters where they feel they can be the next winner and take action straight away by buying a ticket, everyones a winner.

News letter

Promote the raffle in your news letter, easy and quick respond, you will see the first purchase within a minute. Write about the latest winner and explaine where the fundraising money goes. A great way to bring some fun and excitement to the news letter where the supporter can take part straight away and feel s/he can be the winner next time.

Social media

Twitter is a great way to get responce from your supporters, let them know about new raffles, latest winners. But be carefull and not bombard your supporters too often.

Facebook is a great tool to reach the supporters closest to you. Update your news feed with new raffles and latest winners. If you use our bespoke service we even give you a Facebook application where your Facebook users can take part in your raffles on Facebook.

Bloggs

Update your blogg and write about new raffles, the prize sponsor and latest winners. If you know any other bloggers don't forget to promote your updates to them so they also can blogg about you.

PR

Get your PR release out in local media, sports clubs and any organisation that can help you fundraise.

Corporate Intranet and customer email lists

Promote your prizes with corporate supporters. Get them to send the offer. It’s a great way that local business can help out.